Abstract

Current research in the field of gambling has focused on digital convergence, which has resulted in the increase of digital assets. The decentralised nature and lack of central authority in decentralised systems facilitate free trade. However, the international anonymity associated with these systems also presents opportunities for fraudulent activities. The literature has not extensively examined the impact of digital assets on gambling intention, despite its significance. The present research aims to examine the impact of digital asset usage, subjective norms, gambling self-efficacy, and gambling attitude on gambling intention. We employed Structural Equation Modelling (SEM) to analyse data from 300 respondents to achieve this. The study found that gambling attitude, descriptive norms, social norms, and gambling self-efficacy positively and significantly influence gambling intention. Furthermore, the intention to gamble had the most significant impact on the frequency of gambling. However, our findings indicate that investors' personal norms have no significant influence on their gambling intentions. Additionally, we observed that the usage of digital assets has a negative but statistically insignificant impact on gambling intention. This study expands upon the theory of planned behaviour (TPB) by examining its application to the adoption of digital assets and the gambling behaviour of investors. The study highlights the importance for policymakers and platform developers to educate investors about the risks associated with digital assets and promote responsible gambling practices.